Question intelligence
Every real question worth answering
We mine query data, People Also Ask, Reddit, YouTube and support tickets to map the actual question universe of your buyers.
Answer Engine Optimization
Answer Engine Optimization - the new front door of search.
Answer engines synthesize their responses from a small set of trusted sources per query. AEO is the discipline of consistently being one of them across every major AI system.
- Cross-engine answer share
- Prompt-level content strategy
- Entity + reputation graph
- Instrumented, reportable, defensible
Direct answer
What is Answer Engine Optimization (AEO)?
Answer Engine Optimization is the practice of making your content easy for answer engines - Google, Bing, Alexa, Siri, Perplexity, ChatGPT and Gemini - to extract into direct answers. It focuses on question mapping, direct-answer formatting, structured data, entity clarity and voice-friendly writing.
Reference: Google featured snippets guidanceReference: Bing structured data
The AEO discipline
One layer of engineering that pays off across every answer engine.
Answer blocks
40-word answers designed to be lifted
Each priority question gets a stand-alone answer block: definition first, then context, then supporting detail - written for extraction and human reading at the same time.
Structured data
FAQ, HowTo and Speakable schema deployed at scale
Deployed correctly, validated, monitored, and refreshed when Google or Bing change guidelines - so eligibility never quietly disappears.
Voice + assistants
Written for Alexa and Siri, not just screens
Sentence lengths, pronunciation, and phrasing tuned so smart assistants can read your answer aloud without stumbling.
The five pillars of AEO
One discipline. Every AI surface.
Entity engineering
Consistent, disambiguated identity across Wikidata, Wikipedia, Google's Knowledge Graph and the open web.
Answer-shaped content
Definitions, comparisons, how-tos, FAQs and step-by-steps structured for retrieval and citation.
Reputation graph
Reviews, mentions, rankings and editorial coverage across the sources AI models weight.
Trust signals
Author bylines, credentials, transparent about-pages, real business info - all machine-readable.
Answer monitoring
Continuous prompt tracking across the top AI systems, with share-of-answer as the north-star metric.
Investment guidance
Answer engine optimization pricing
AEO Foundations
$249
one-time
Question mapping, top-30 answer rewrite, schema deployment, monitoring setup.
Best for
Content sites and knowledge-heavy businesses.
Get a quoteAEO Retainer
$499
per month
Ongoing answer publishing, schema maintenance, refresh cycles and reporting.
Best for
Publishers and SaaS teams competing for featured answers.
Get a quoteAEO + AI
$799+
per month
AEO combined with active positioning inside ChatGPT, Perplexity and AI Overviews.
Best for
Brands consolidating traditional and AI answer engine strategy.
Get a quoteStart the conversation
Get an answer engine gap report.
Send us a URL. We will list the top questions your customers ask that competitors answer better - and how to fix that.
Questions & Answers
Frequently asked questions
How is AEO different from SEO?
SEO optimizes a page to rank in a list of results. AEO optimizes a brand to be cited inside a generated answer. Different unit of production; overlapping signals.
Do we still need traditional SEO?
Yes - AI answers still cite ranked pages. Losing organic ranking often means losing AI citation. We run both as one system.
Ready to be found across search, maps, and AI answers?
We will map every place your customers look for a business like yours, then show you exactly what it takes to own that visibility.